This year I had a very specific goal to execute several advertising shoots during the course of 2017 to show the execution of a concept to delivery of images. This is the second in this series. The first was a jewelry shoot featuring some David Yurman pieces. This one is all about the handbag!
I selected two bags that inspired me and worked with Brittany Rendon again to style the shoot based on the feel I wanted. The first shown here was a Michael Kors bag. I love how the expression of love for this bag comes through on Erke's face. Effrosyni also did a great job with hair and make-up changes throughout the day!
The great styling work from Brittany really shines through on the pieces above. We also featured a variety of sunglasses to enhance the look on some of the images. Erke effortlessly works a variety of poses to showcase the bag and the clothing to give a sense of fun I was imagining when first thinking about this shoot.
I had to put this jumping image on its own. Wow! You should have seen the air this girl was catching and looking so effortless with bag in hand. Special thanks to Olya for her attention to detail in cleaning up these images to look magazine ready.
The next bag was a Louis Vuitton that I thought had a very cool look to it. This one is called the Kimono just in case you'd like to get one.
So, Erke is a model but also an accomplished dancer. I worked with her on a previous shoot when I first discovered her jumping skills and brought her back for this gig. I leave you with a few more of her catching some air with Louis. Awesome shoot. Great team!
Model: Erke Roosen
Stylist: Brittany Rendon
Hair + MUA: Effrosyni Pimenidis
Assistant: Achim Harding
Retouching: Olya Bro
Photographer: Darrin Estep